Gluten Free Like Me Update #1

by Matt Cox

Ok, so I’m busted. After my accidental soy sauce ingestion last week, I felt sharply tuned to my task and determined to be on the lookout for hidden sources of gluten. I market over 50 gluten free Bob’s Red Mill gluten free products and I’ve I should be good at

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Gluten Free Like Me

by Matt Cox


Starting today, one of my cohorts (Chelsea) and I will take on a challenge to unwavering live life without gluten for four weeks. Neither of us have celiac disease, autism, or any other condition that necessitates this adoption but we think it’ll prove a valuable lesson in identifying

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stair climb

Happy New Year!

by Cassidy Stockton
The name January comes from the Roman god Janus, the god of the doorway. Not surprisingly, January is considered to be the door to the year marking the beginning of a new year and hence a time to begin anew. Often this month inspires us to review our past year
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folic_acid_seal

Fluffy White Fallacy

by Matt Cox
As a marketer, I usually tolerate quite a bit of fudge when considering claims from organizations who are working hard to introduce their products to new audiences or hold on to their shelf space. With respect to the “folic acid for a healthy pregnancy” seal introduced by the Grain Foods
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