Let me rephrase that… Introducing Two New Granolas and Two Reformulated Granolas! Yes, we’ve been working in our product development lab again which means we’ve got some new things to share with you.
We have always loved our granola, but over the years we have become disappointed with its lack of crunchy clusters and slightly embarrassed by its ingredients (read: maltodextrin). We wanted a clean ingredient list that we could bring home to our grandmothers and, gosh darn it, we wanted crunchy clusters to mix in our yogurt! We’ve spent the last few years tweaking and perfecting our granola until we came up with four granolas that we would feel confident entering in the state fair.
What did we do to make these granolas outshine their previous selves? First, we cleaned up the ingredient list a bit to use things like honey and molasses instead of maltodextrin. Second, we changed the equipment to allow for larger clumps of granola and prevent the clumps from jostling too much and crumbling apart. Finally, we decided to add two brand-new flavors to make these granolas even more irresistible—Cinnamon Raisin and Honey Oat (my personal fav). The two flavors we reformulated to be even more delicious are our Natural and our Apple Blueberry Granola.
These new granolas are available on our website (on sale for the month of April) and will start appearing on store shelves in the coming months. I wish I could say they were gluten-free, but I can’t. Rest assured, gluten free folks, we have something special in the works for you and hope to introduce it this fall.
We want to share our love for these new products by offering you a chance to be among the first to try them. I’m giving away four packages of granola- one of each flavor- to 10 lucky winners! AND I’m going to make it easy on you to enter.
How to Enter:
Four packages of granola is A LOT of granola, so all you need to do to enter is leave a comment here on the blog or on our facebook page and tell me ONE person that you would share this prize pack with and why. I’m not going to tell you how you should share it, but it seems to me that everyone knows someone who would love a package of granola. I’ll select 10 entries by random selection from all of those who enter by 04/15/11 at midnight. I’ll announce winners on 04/18.